Hancock Prospecting named presenting partner of News Corp’s 2024 Bush Summit

Gina Rinehart said Australians are “truly fortunate to be able to enjoy the high quality of the agricultural products our farmers work so hard to produce.”

Article by Tess Connery, courtesy of Mediaweek

Hancock Prospecting is returning as the presenting partner of the News Corp Australia 2024 National Bush Summit.

Now in its sixth year, the week-long event is held in every state and brings together decision-makers and community leaders to discuss the issues facing regional Australia.

Michael Miller, executive chairman of News Corp Australasia, said the company is “committed to ensuring the conversations around rural and regional challenges and opportunities are ongoing and elevated.

“The positive impact that the Bush Summit makes year after year is long term. Its ideas have inspired action and resulted in solutions being found for problems that are often unique to regional areas.”

The 2024 National Bush Summit will kick off in Townsville (QLD) for the first time on 23 August, before events in Bendigo (VIC), Launceston (TAS), McLaren Vale (SA), and Orange (NSW), before ending in Port Hedland (WA) one week later. Prime Minister Anthony Albanese will deliver the keynote address in Townsville, his sixth time attending the annual event.

Hancock Prospecting executive chair Gina Rinehart AO said Australians are “truly fortunate to be able to enjoy the high quality of the agricultural products our farmers work so hard to produce,” and thanked the Bush Summit “for helping to bring the important issues of our farmers and miners into city homes.”

The 2024 National Bush Summit will be supported by an editorial campaign across The Courier-Mail, Herald Sun, The Mercury, The Advertiser, The Daily Telegraph, The Australian, The Weekly Times, and AgJournal. All live events will be broadcast on Sky News Australia.

The Courier-Mail editor Chris Jones said The Bush Summit “has become a critical advocacy campaign for people living in rural and regional Australia, because it’s making a real difference.”

“We saw that again last year when hundreds of millions of dollars were committed to regional health, drought, tourism, and infrastructure programs,” Jones said.

“We are all passionate about making a difference to regional communities, telling their stories and celebrating life in the bush.”

In 2023, the National Bush Summit was named winner of the International News Media Association award for Best Public Relations or Community Service Campaign and the standout entry for the Asia Pacific region.